Obviously, the first step in your at-home coloring journey is buying the dye. But instead of running to the drugstore and grabbing the prettiest-looking box, lemme just emphasize the importance of finding the right shade. “Box dye is kinda a one-size-fits-all situation,” says O’Connor. “So I generally suggest clients stick to a cool or neutral tone, since box dye can ‘lift’ your natural hair color and leave you with a warmer shade than you intended.”
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